About the Course
Why should the economy be creative? When does business become creative? Why is it important to look for problems rather than solutions? How does intellectual property relate to the value chain? These and other questions will be answered in the introductory online course "How the economy got creative?"
The course will be of interest to students, representatives of creative professions (digital content creators, designers, musicians, theater professionals, filmmakers, handicraftsmen, marketers), and related disciplines (producers, art managers, publishers, journalists, lawyers) from Central Asia.
Objectives
The purpose of this introductory course is to offer you navigation in the fast-developing world of creative economy, namely:
- to acquaint you with the concept, specificity and potential of creative industries using examples of global practice and cases from Central Asia;
- to introduce creative entrepreneurship as the key driver of creative economy;
- to help you understand yourself as a part of this global movement and see opportunities to develop your own initiatives based on talent, ideas and knowledge,
- to guide you to find the right creative communities in the region.
Course outcome: at the end of the course you will have a clear understanding of what creative economy is, what creative industries are developing in Central Asia; what are the opportunities and challenges for creative economy participants, how to gain new skills to shape entrepreneurial thinking and implement career as well as business strategies in creative industries.
Course Format
The course includes 3 modules and is designed for 2 weeks of study. The weekly course load is 3-4 hours (depending on the complexity of the section and the amount of independent work). Modules consist of video lectures of up to 13 minutes duration, text lecture notes, useful links, assessment tests for each module, and assignments for independent work.
The course is developed as part of the Go Viral Project. It is is a project sponsored by the US State Department, supported by the US Diplomatic Missions in Central Asia and implemented by the Institute for War and Peace Reporting (IWPR) in Central Asia. Go Viral empowers people to invent, create, promote their content, inform, engage, and successfully interact with global audiences through social media and new platforms using new technologies.
What will you learn?
Program
-
Module 1
In the first module, you will learn about the phenomenon, specificity and potential of creative industries based on the example of world practice. It will also cover the preconditions for the formation of the creative economy, basic concepts, types of creative industries, and their distinguishing features (this module is available in Russian language only)
-
Module 2
In the second module, you will get acquainted with the mechanism of creative industries, you will learn about the role of creative entrepreneurship, and what values it creates. In addition to the section on the benefits of developing creative economies in Central Asia, Daniyar Amanaliev will present a case study on how Kyrgyzstan is becoming a regional pioneer in this field (this module is available in Russian language only)
-
Module 3
In the third module, you will examine the profile of the modern entrepreneur and learn how entrepreneurial thinking can help develop your career, even if you are not planning to start your own business. You will have the opportunity to see inspiring examples of creative projects from the 5 Central Asian countries and gain access to creative communities in the region (this module is available in Russian language only)
Instructors
Nastia Goncharova
Daniar Amanaliev
Feedback on “How the Economy Got Creative?”
